Privacy Policy.


Our website is powered by G-Forces Web Management Limited (“GForces”), our third party web services provider.GForces is committed to ensuring that data is processed in accordance with applicable data privacy laws, and is kept secure. GForces is certified to the standard of ISO27001 (an international standard for information security).GForces uses Amazon Web Services, Inc. as its cloud platform provider. All data processed by GForces is stored on Amazon’s web servers in the EEA.

When someone visits our website, GForces collects standard internet log information (your IP address, browser, and type of device) and details of visitor behaviour patterns (where you joined our site from, the path you take through our site and where you leave). These are stored against unique ids (which are strings of numbers). GForces collects this information for the legitimate business purpose of monitoring the number of visitors to the various parts of the site, the general geographic location of visitors and engagement levels, which in turn enables it to make improvements to its websites and services, and provide business intelligence.This information is only processed in a way which does not identify anyone.It is kept indefinitely.

GForces also uses Google Analytics to collect standard internet log information and details of visitor behaviour patterns, which are stored against unique ids (i.e. strings of numbers). We collect this information for the legitimate business purpose of monitoring website traffic and engagement levels, which in turn enables us to make improvements to our website and the way we sell our cars and services.This information is only processed in a way which does not identify anyone.It is kept indefinitely.

When you submit information using an online form, GForces processes the data collected and stores it for 31 days for the legitimate business purpose of enabling us to access the information and deal with your request (it is then kept for a further 14 days in GForces’ routine back-ups for business continuity purposes).We collect the following information:

If you enter your post code, GForces stores the first part of it (e.g. ‘ME14’ or ‘SW1’) and links it to standard internet log information already collected (it is used for the same purposes as that information, as outlined above).

[For BoldChat Customers: We use a third party provider, LogMeIn Inc., to supply our LiveChat service. If you use the LiveChat service we will collect any personal information that you volunteer to us.This is used for the legitimate business purpose of handling customer enquiries in

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real time and then following up in order to resolve them. This data is stored for 30 days by LogMeIn Inc. to enable us to access the information and deal with your enquiry. LogMeIn stores the information in the US under the EU-US privacy shield framework.]

[For Call It Automotive Customers, in addition to BoldChat section above: We use a third party provider, Call It Automotive Limited to support our BoldChat service. Personal information that you volunteer to us via the BoldChat service may be shared with Call It Automotive for the legitimate business purpose of assisting with the handling of customer enquiries and follow ups.Personal information will be stored by Call It Automotive for a maximum of 2 years to enable us to access the information and deal with your enquiry. Call It Automotive stores the information in the EEA.]

[For Gubagoo Customers: We use a third party provider, Gubagoo Inc.to supply and support our LiveChat service. If you use the LiveChat service we will collect your name and email address if you provide this and any other personal information that you volunteer to us. This is used for the legitimate business purpose of handling customer enquiries in real time and then following up. This data is stored by Gubagoo for 2 years to enable us to access the information and deal with your enquiry. Gubagoo stores the information in the US under the EU-US privacy shield framework. Please see Gubagoo’s privacy policy for more information on how they use your data.https://www.gubagoo.com/about/policy.]

Under data privacy laws, you have the rights to: - request access to your personal data; - request deletion or correction of your personal data; and- request that your personal data be transferred to another person.

Our online data preference centre helps you to exercise the rights that data privacy laws give you and control your personal information. It contains five separate forms, as set out below.• See your data

You can ask to see any personal information that we hold (known as a “subject access request”) by submitting the form on the “See your data” tab.If you agree, we will try to deal with your request informally, for example by providing you with the specific information you need over the telephone.• Transfer your data

By completing the form on the “transfer your data” tab, you can ask us to provide your data to a third party.

• Delete your data

You can ask us to delete the information we hold about you by completing the form on the “delete your data” tab.• Change your data

If we do hold information about you, you can also ask us to correct any mistakes by completing the form on the “Change your data” tab.• Marketing Preferences

On the “marketing preferences” tab, you can tell us how you would like us to send you marketing information, or ask us to stop marketing to you entirely.

Any data collected through the data preference centre is stored